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CONNECT Cohort

A cohort geared towards communications staff, marketing teams, registrars and school leaders. Meets monthly.

  • Overview
  • Meetings
  • Documents
  • Discussions
9 Nov 2023, 12.00 pm - 1.00 pm MDT

Empowering School Communications through AI - Less Time, Better Outcomes

  • Google
  • Apple
  • Microsoft 365
  • Outlook
  • Outlook.com
  • Yahoo.com

Location: Zoom meeting

Crafting compelling narratives while managing time efficiently is crucial. Join our guests, GroundFloor Media (GFM), as they delve into how to leverage AI for stronger PR outcomes with less time spent. Presenter Adrienne Schafer will explore how AI can aid in creating engaging written and visual content. Learn how to harness AI to discover newsworthy stories within your school community, draft persuasive pitches, and analyze data to distill impactful narratives. While AI can't do it all, it's a powerful ally for PR professionals, reducing the grind and elevating the quality of your communications.

As Senior Director at GFM, Adrienne is an expert in digital strategy, aiding organizations in effectively reaching their target audiences through innovative digital tools, communications, and marketing. Driven by a love for extracting actionable insights from data and a knack for creative problem-solving, she offers tailored strategies for diverse accounts, including Children’s Hospital Colorado and Denver Recycles. With a master's degree in e-learning Adrienne enjoys instructing people about technology, using technology, including how to leverage AI for marketing and communications. Her background includes roles at Twitter where she advised global brands on maximizing social data, and at Sony, where she engaged children with interactive technology exhibits.

GFM|CenterTable is a socially conscious, independent and integrated marketing and communications agency driven to work with like-minded companies that are making a lasting impact with their brand, their employees and their consumers.

For those who missed the conversation, you can catch it here at your convenience:
https://us02web.zoom.us/rec/share/Txl5tEBqEBcgP6TQd_o9ZtUQ--A2I946qZCRZypdSTwH8_AZY3Wp_ziGLUyDaI93.EB7JyJgn63iFCuNl
Passcode: zWq@!LQ3


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